Independent Contractors vs. Employees: What Wedding Pros Need to Know
by: Annette Stepanian, Guest Contributor (Editor's note: We're thrilled to kick off our March content theme of all the operational "stuff" you need to manage in order to maintain a successful business...
View ArticleHire Character, Train Skill
by: Kyle Bergner We’ve all heard the business adage "Hire character, train skill." But what does it mean? How do you do it? And, finally, how important is it when it comes to your wedding and event...
View ArticleThe Importance of a CRM SYSTEM
by: Jennifer Reitmeyer When we first start out in business, we have all the time in the world. Every inquiry, every meeting, every contract and every other step of the transaction has our undivided...
View ArticleAre you Making it Easy for Clients to Hire you?
by: Jennifer Reitmeyer So we're all in business to make money, right? Okay...making money certainly isn't the only goal (at least for most of us), but if selling our products/services wasn't important,...
View ArticleContracts 101: An Attorney's Perspective on the Importance of Client Agreements
by: Autumn Boyd, Guest Contributor (Editor's note: Today's guest post was submitted by attorney Autumn Witt Boyd, who serves creative business owners in a variety of capacities. We're thrilled to have...
View ArticleFlashback Friday: Are You Honoring Your Own Contract, Revisited
by: Jennifer Reitmeyer Today, we're rolling out a new semi-regular Friday post series, in which we revisit some classic WeddingIQ posts to see how our perspective may have changed over time, and/or to...
View ArticleTempering Expectations: Being Realistic With Employees and Their Limitations
by: Michelle Loretta, Guest Contributor Image credit: Barbie Hull (Editor's note: We're always so grateful to have Michelle Loretta of Sage Wedding Pros share her extensive experience and knowledge...
View ArticleMaintaining and Upgrading Your Equipment
by: Kyle Bergner For those of us in a technical industry, purchasing and maintaining equipment is a must. Whether you’re a photographer, DJ, caterer, hairstylist or chauffeur you rely on specialized...
View ArticleWhy Every Wedding Pro Should Care About Good Bookkeeping
by: Stephanie Thacker, Guest Contributor (Editor's note: Today we're excited to feature a post from guest contributor Stephanie Thacker of Steadfast Bookkeeping Co. Read more about Stephanie at the end...
View ArticleMeeting Techniques for Making the Sale
by: Kevin Dennis, Guest Contributor (Editor's Note: We're closing out the week with this great guest post from Kevin Dennis of Fantasy Sound Event Services. Read more about Kevin at the end of the...
View ArticleWeddingIQ: How Everything Has Changed, and What's next
by: Jennifer Reitmeyer remember when I first had the idea for what would become WeddingIQ. It was very early in 2012. I'd been running my DJ company for about 10 years, mainly overseeing the customer...
View ArticleWeddingIQ Retrospective: Why Gender Neutrality Matters, Revisted
by: Jennifer Reitmeyer (Editor's Note: As explained in Monday's post, throughout the month of April, as we prepare for an exciting announcement next month, we'll be looking back at some of the most...
View ArticleWeddingIQ Retrospective: Real Talk on Motivation, Revisited
by: Kyle Bergner (Editor's Note: Today, we continue our monthlong look back at some of our most personal and popular posts of all time. Read on as Kyle reminisces about her July 2015 post, "Real Talk...
View ArticleWeddingIQ Retrospective: It's Not the Economy, It's You, Revisited
by: Jennifer Reitmeyer (Editor's Note: Throughout the month of April, we're continuing our look back at the most controversial, highly-visited and deeply personal posts ever written on WeddingIQ. On...
View ArticleWeddingIQ Retrospective: Just Gimme the Photos, Revisited
by: Kyle Bergner (Editor's Note: We're making steady progress toward completing a major project we'll be rolling out at the beginning of May, and we can't wait for you all to see it! In the meantime,...
View ArticleBanish Busy Season Burnout with Jen's WeddingWire Education Center Post!
by: Jennifer Reitmeyer Wedding season is officially upon us - at an industry networking event earlier this week, almost every wedding pro I spoke with said they're kicking into high gear starting this...
View ArticleWeddingIQ Retrospective: Why We've Said "no" to Wedding Venues' Marketing...
by: Jennifer Reitmeyer (Editor's Note: We're just two weeks away from a BIG announcement for WeddingIQ! In the meantime, we continue our look back at game-changing posts from our past. On the docket...
View ArticleWeddingIQ Retrospective: Why Competition Isn't a Bad Thing, Revisited
by: Kyle Bergner (Editor's Note: In Kyle's and Jennifer's May 2015 post, "Why Competition Isn't a Bad Thing," we explained how the new hot focus in the wedding industry and other creative fields, that...
View ArticleWeddingIQ Retrospective: Why "Wedding Confidential" Should Make You Proud,...
by: Jennifer Reitmeyer (Editor's Note: Our monthlong look back at WeddingIQ's most influential posts continues today, as Jennifer revisits her January 2013 article, "Why Wedding Confidential Should...
View ArticleWeddingIQ Retrospective - Styled Shoots: Creative Marketing or Waste of Time,...
by: Kyle Bergner (Editor's Note: We're just ONE WEEK away from a huge announcement for WeddingIQ - we can't wait to show you what we've been up to! In the meantime, we continue our retrospective series...
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